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Base Shade

It's not always easy to find skin tone correct shades without trying them on in person. That's why we offer a Free 7 Piece Sample Kit, so you can try before you buy! Use this guide for selecting potential shades and determining which is your perfect match. Step 1: Identify your undertone by following these instructions. If you aren't sure what your undertone is, choose your sample shades from the two different undertones that you are deciding between. The correct one will become clear when swatching. IMG_0871 Step 2: Identify your shade depth by choosing the woman that most closely matches your skin tone. If you think you may be between shades, choose one from each level based on your undertone. The correct shade will become clear when swatching. Step 3: Choose your colors and Swatch! When you receive your sample kit, take each shade out and swatch on your jawline, beginning with the lightest closest to the center of your face and the darkest closest to your hairline. Do this in natural light, and make sure to stripe enough product in a large area on your jawline. You should see the product on top of the skin, not blended like a regular mineral application. The color that matches your face and chest is your match (The middle color shown here is her perfect match.)

 

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8 thoughts on “Base Shade”

  • katie

    Can you explain why the darkest one is not her color? I would have chosen that one.

    Reply
    • em

      Hi Katie!

      The darkest one is close, and it will more than likely be her "summer" shade. But as of right now, it looks too orange compared to the rest of her face and neck. I made the photo larger to see more clearly :) When a shade is too dark it will appear orange on the skin, too light will look ashy like the first option

      Reply
  • Tammy

    Is true beige the darkest in the set of shades? To me it looked like medium tan may be but the beiges were below the tan. I have more yellow tones so do you think the tan would be better than beige?

    Reply
    • em

      Hi Tammy! They would both be good for yellow tones in the skin. The main difference between the two is True Beige is part of our Jojoba line, more moisturizing for drier skins, and Medium tan is part of our matte/semi-matte lines for normal skins. Matte is completely shine-free finish, and semi-matte leaves a bit of a glow behind.

      Reply
  • Emily

    I swatched Light Neutral on me and it looked quite good, but when I blended it on my whole face it was just a bit too dark and yellow. What would be about one shade lighter than Light Neutral, keeping in mind that I have quite neutral warm undertones? For reference, I am light like the girl in the picture, but am more a warm neutral as opposed to yellow/golden. Any help is much appreciated because I really want to buy a full size ASAP because waiting for samples to arrive will be another 2+ weeks!

    Reply
    • em

      Hi Emily! One shade lighter than light neutral keeping the same undertone would be Light Olive. If you want something in a more neutral undertone Fairly Light Neutral would be perfect, and it sounds to me like this one is what you need. :)

      Reply
  • Isabella

    The step 1 link to find your undertones doesn't work. Do you have a store where a makeup artist can just do a makeover and tell me what I should buy? I'm one of those make-up color challenged people :) I live in Austin, if that makes it easier.

    Reply
    • em

      Hi Isabella! I fixed the link. Yes! We will have someone from our company at our retail shop at the Whole Foods in the Domain in Austin this Saturday from 10-2. We are also carried at Wheatsville Co-op in Austin.

      Reply
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