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  • How to choose mineral base shade?
    How to choose mineral base shade?
    How do I choose the right shade of base for my face? What mineral foundation color will match me best? These are questions we’ve all asked ourselves at some point. Searching for the right shade shouldn’t be a daunting task. Truth is, it’s quite simple, and we are here to help break it down for you! Read more
  • Eyeshadow Skills You Can Bring Into Any Routine
    Eyeshadow Skills You Can Bring Into Any Routine
    The perfect eye look is not just about adding color to your lids and following up with your favorite volumizing mascara. Sometimes your eyeshadow looks beautiful, and other times it looks plain awful. Let’s avoid the latter. Read more
  • Pomegranate Place Lip Butter
    Pomegranate Place Lip Butter
    Hey gorgeous, we would love to let you know that our Pomegranate Place Lip Butter is now available in store and ready when you are. We crafted this ultra-hydrating lip butter to match with all seasons so you can keep your pout looking beautiful. Each product is thoughtfully created with healthy precious butters (murumuru & shea), fruit extracts and nourishing oil. We also added some Candelilla wax that works to lock in your lips’ natural moisture. Read more

EM BLOG

  • How do I choose the right shade of base for my face? What mineral foundation color will match me best? These are questions we’ve all asked ourselves at some point. Searching for the right shade shouldn’t be a daunting task. Truth is, it’s quite simple, and we are here to help break it down for you! Read more

  • The perfect eye look is not just about adding color to your lids and following up with your favorite volumizing mascara. Sometimes your eyeshadow looks beautiful, and other times it looks plain awful. Let’s avoid the latter. Read more

  • Hey gorgeous, we would love to let you know that our Pomegranate Place Lip Butter is now available in store and ready when you are.

    We crafted this ultra-hydrating lip butter to match with all seasons so you can keep your pout looking beautiful. Each product is thoughtfully created with healthy precious butters (murumuru & shea), fruit extracts and nourishing oil. We also added some Candelilla wax that works to lock in your lips’ natural moisture. Read more

  • Exfoliation is for the face and scrub is for the . . . you got it right! Our precious pouts!

    Whether you’re a lip balm gal or have a makeup bag full the lippie shades, your lips could use a little tender, loving care. Lip scrub is a great excuse to step out of your normal beauty routine and pamper your lips like your mean it. Read more

  • You could probably put on any lipstick shade and just easily get away with a mishap or two. But this isn’t the case for base shades. 

    Your best base shade should match your skin’s natural tone. We’re talking about makeup base that fits in your own skin tone. The right base gets you that flawless-looking skin, like you’re wearing your own. Just one step to flawless. We offer 5 free makeup samples that you can customize, just pay shipping. Read more

  • Budget Friendly Minis + Customize
    Full Size Makeup Bag Essentials

    There is something about that rosy cheek flushed makeup look that is so captivating to the eyes. They’re just so fresh and natural, wouldn’t you agree?  Read more

  • Fancy some merry-making even if BBQ season is too far away? Well, these eye makeup looks have you covered.  Read more

  • Why blend multiple colors when you can just be as gorgeous wearing one? 

    So here’s the trick using just Everyday Minerals White Primer and tools that you probably
    already have in your beauty treasury. This look is to match the monotone trend. Only that it’s
    way easier to create.
    Read more

  • What happens to your peeper when you put on one color of two different tones? Well, just a
    gorgeous gradient shade of eye makeup that is super easy to apply. All you need is your angled
    eyeshadow brush and two eyeshadow colors of the same complimenting shade. Read more

  • So you’ve heard the news: yoga offers amazing wonders to the mind, body and soul. The good news is that it is not just for the flexible or those who love yoga pants.

    Yoga is for the willing.

    It is for everyone who wants to find transcendence inside out. So don’t be afraid to take those gravity-defying poses. They can transform your life. Read more

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